Objectives and Key Results (OKRs) is a performance management framework that was first introduced by Andy Grove, the former CEO of Intel, in the 1970s. The idea behind OKRs is to set clear, measurable goals for a company or team, and track progress towards those goals using key results.

OKRs were first implemented at Intel as a way to align the company’s objectives with its overall strategy and to ensure that all employees were working towards the same goals. The framework quickly gained popularity, and was soon adopted by other technology companies, such as Google and Microsoft.

The key elements of OKRs include setting specific, measurable, and time-bound objectives, and tracking progress towards those objectives using key results. These key results are typically quantifiable metrics that are used to measure the success of the objectives.

The use of OKRs has grown in popularity over the years, and today they are used by companies across a wide range of industries, including healthcare, finance, and retail. The framework is also used by non-profits and government agencies to track progress towards their goals.

Overall, OKRs have proven to be an effective tool for setting and achieving goals, and for aligning the efforts of employees with the overall strategy of the company.